Web fails to snare Iowa voters

Campaigns concede that many caucusgoers in Iowa are happily encased in an old-media bubble, immune to the digital overtures of the modern presidential campaign and much more tuned in to commercials on television than to videos on a candidate’s Web site.

Campaign aides say the ramped-up Internet efforts are intended to build buzz and positive press, with little expectation that they will translate directly into votes.

Use the above link to read the MSNBC.com article by Julie Bosman, October 13, 2007.

Michael H. Drucker
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